Why Denim Is the Star of Your Back-to-School Wardrobe

 As late summer settles in and routines begin to shift, we naturally reach for pieces that are both grounded and effortless. Denim always finds its way back into the conversation—and for good reason.

It’s dependable. It’s versatile. And when styled right, it feels anything but basic.

Here are our current favorites in store: 

• Brighton Wide Leg by ASKK — This silhouette strikes that ideal balance between relaxed and refined—featuring a flattering high rise and structured wide leg that makes it a closet staple. It’s the kind of denim works just as well with sneakers as it does with heeled boots. dress it up with our Vanity Sweetheart Top or keep it casual with the Sunwashed Essential Tee. 
• Hustler Patch Pocket Ankle by Mother — One of our favorites, this pair of Mother features a high rise, subtle flare and cropped ankle length. It's tailored, utility-inspired detail that gives this jean its effortlessly cool personality. Made with MOTHER’s signature premium stretch denim, this pair hugs in all the right places and holds its shape beautifully throughout the day. Match with the Nautical Stripe Tee and Essex Sneaker. 
• Juniper Ivory Jean by ASKK — With a flattering high rise and a straight, slightly relaxed leg, this jean feels both current and timeless. The soft ivory wash adds a subtle sophistication to any outfit—perfect for transitioning between seasons or brightening up your everyday wardrobe. Complete the look with Evie Smocked Top and Gemma Hoops. 
• Cropped Rio by ASKK — The Rio Jeans feature a high-rise wide leg with an inset denim belt detail and a cropped inseam, making it perfect for everything from weekday drop-offs to weekend plans. Finished with a raw hem and made from soft denim with just enough stretch. Top off the look with the Grande Fanny and Air Heart Sunglasses. 

Whether you're heading into a new school year, a refreshed work schedule or simply adjusting to the rhythm of a new season, the right denim brings ease and intention to your everyday wardrobe. Shop in-store and online to find your next perfect pair. 

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