Favorite Daughter

Founded by sisters Sara and Erin Foster, Favorite Daughter is the brand that made us fall in love with denim all over again. Equal parts cool and considered, it's the kind of label that looks effortless because it actually is — great fabrics, flattering fits, and a confidence that comes through in every piece.

Known for their premium denim but expanding well beyond it, Favorite Daughter delivers elevated basics and statement pieces with a distinctly LA sensibility. The woman who wears it isn't trying too hard — she just always looks good.

We carry Favorite Daughter at Whilden because it fits the way our customers actually live: polished enough for anywhere, relaxed enough for everywhere.

Shop Favorite Daughter at Whilden boutique in Chapel Hill, NC. Free shipping on orders over $200.